The defining colours for June and July
13 Aug 2024
The Color Marketing Group (CMG) are back with their latest colour forecast for June and July. With such a passion for colour, they know just how these colour trends influence home interiors, commercial settings and the overall environment, and we’ve got the designs to show you how you can use these hues in your next project with Resene paints and wallpapers.
June 2024: Energy, power and fertility
Terra Fértil, a medium chroma pinkish red, symbolises sustainability, empowerment and energy. Inspired by the earth, this hue, meaning ‘fertile earth’ in Portuguese, emerged from Latin American workshops in 2022 and is set to gain prominence in 2024. With connections to our planet, it draws from rich ores and Earth’s striations, offering a new type of earthy colour. Terra Fértil is versatile, embodying determination, hope and empowerment while being relaxed and casual. Ideal for wellness spaces and culinary settings, it pairs well with blue, grey and tan, making it a modern, inclusive and effortless colour choice.
Here are two ideas using this colour trend in Resene Wallpaper Collection M354 and Resene Valentine that you can try in your next project:
Try a geometric design like Resene Wallpaper Collection M354 which pairs shades like Terra Fértil with darker hues of red and luxurious golds. The blue furniture also creates a stunning contrast against these warmer hues.
Colour your room happy with a peachy pink like Resene Valentine, featured on these walls. Bench seat and lamp from A&C Homestore, powder blue bedside table from Soren Liv, bowl and bag from Allium. Project by Amber Armitage, image by Wendy Fenwick.
Other hues to try that capture this trend are Resene Sakura, Resene Paper Doll, Resene Coral Tree and Resene Copper Rust:
July 2024: Intense, fresh and tech-nature
360 Degrees, a green-blue shade, blends natural and technological vibes, appealing to a tech-savvy generation while crossing age lines with its sincere, frivolous and sophisticated feel. This medium chroma, green-based blue, symbolises the intensity of information flow and deep water, with a slight retro touch. Emerging as a key colour for 2024 from CMG 2022 European colour workshops, 360 Degrees is appearing across various categories, including office spaces, home interiors, consumer goods, fashion and accessories, exuding joy and style.
Here are two ideas using Resene Wallpaper Collection 38739-4 and Resene Stromboli that you can incorporate within your projects:
This space is slightly greener with walls in Resene Vantage Point and pops of accessories and furniture in aqua shades. The floor is finished in Resene Colorwood Breathe Easy. Rug and sofa from Ligne Roset, cushion from Faradays, table from Matisse and canvas from Sanderson Gallery. Project by Amber Armitage, image by Wendy Fenwick.
Resene Wallpaper Collection 38739-4 is a vibrant yet delicate choice for a feature wall. The green-blue tone brings a freshness to the space while the neutral furniture and earthy tones work to ground the room. This is a great blend of modern and rustic.
Try colours similar to this trend using Resene Ming, Resene Surfie Green, Resene Sea Green and Resene Retro:
For more advice on choosing colours, contact your Resene representative, visit your local Resene ColorShop or Ask a Resene Colour Expert online today.
Published: 13 Aug 2024